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We're a skilled and agile team of professionals with diverse expertise and extensive B2B experience. Committed to excellence, we eagerly anticipate collaborating with you to exceed your growth marketing goals and deliver exceptional results.

David Steifman


David Steifman, co-founder and managing partner, drives Energize Marketing  toward its vision to fuel account-based marketing and digital strategies that deliver results. An award-winning B2B media executive, he brings over 15 years of digital marketing, product launch, business communication, and commercial & content strategy to every aspect of the firm’s operations.


David was Publisher of B2B cybersecurity media brand SC Media from 2011-2020, which under his leadership won over 40 industry awards including recognition from FOLIO, ASBPE, Tabbies, and Min’s. Prior to that he was Vice President of Huson International Media and oversaw a 32 country IT technology network of leading media brands including: InformationWeek, CRN, ComputerWeekly, Network Computing, and PC Magazine. He is also recognized as a digital marketing thought-leader and has spoken at conferences such as the Business Information & Media Summit (BIMS) and FOLIO. He is humbled to judge the annual ANA B2 Awards on behalf of the Association of National Advertisers.


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Michael Greenhut


With over 15 years of experience in B2B marketing, Michael’s leadership and strategic insight help cultivate long-term partnerships with Energize Marketing clients. His wealth of knowledge supports clients’ needs for measurable performance based campaigns and impactful results winning him a number of awards throughout his career.


Prior to launching Energize Marketing, Michael led media and marketing organizations that service the needs of cybersecurity and technology customers across demand generation, digital business, content and services marketing, and live/virtual events. Notable companies include: SC Media, Activate, UBM (now Informa) – InformationWeek, InformationWeek Government, Dark Reading, Network Computing and Dr Dobb’s.


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Matthew Allington


With a career spanning over two decades, Matthew has been a guiding force for B2B marketers, aiding both startups and Fortune 500 powerhouses in deciphering the optimal blend of account based marketing solutions essential for advancing their strategic goals. His comprehensive expertise encompasses diverse areas, ranging from demand generation, content development, and custom research to video production and events. Before joining Energize Marketing, Matthew held roles in senior commercial and business development capacities within prominent B2B media brands like SC Media, PRWeek, and Medical Marketing & Media (MM&M). Along this journey, he has catered to customers within technology, corporate communications, and healthcare marketing.


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Patrick Cadden


Patrick is a seasoned sales and business development expert with over a decade of experience spanning diverse industries, including SaaS and Advertising Services. He boasts a proven track record of surpassing goals and consistently delivering results for companies, clients, and partners. Patrick is widely acknowledged for his adeptness in cultivating vital relationships within highly competitive markets. Patrick has held roles at Foundry, Altium and AbacusNext.  .


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