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How Strong Is Your Demand Performance?
See how your demand generation program performs across five drivers of qualified pipeline.
Take the Energize Demand Performance Assessment to see how effectively your team turns signals, content, measurement, and marketing and sales execution into qualified pipeline. Receive your score, identify strengths, and uncover opportunities to improve performance.
Your Demand Performance Profile
Immediately after completing the assessment, you’ll receive:
Your Demand Performance Score
A 5–25 score reflecting performance across the five drivers.
Your Performance Level
See whether your current demand system is Building, Established, Connected, High Performing, or Optimized.
Your Strengths
Identify the areas where your current operating model is strongest.
Your Priority Areas
See where greater consistency could have the greatest impact on pipeline performance.
Built From Original B2B Demand Generation Research
The Demand Performance Index™ is informed by Energize Marketing’s global research with B2B demand generation, marketing, and revenue leaders across cybersecurity, fintech, SaaS, enterprise technology, and related industries.
The research examines the capabilities, processes, and operating behaviors associated with more connected demand generation programs, from intent activation and measurement through sales alignment, content, and qualification.
This assessment turns those findings into a practical diagnostic you can use to evaluate your own demand system.
Know Where You Stand. Find Your Next Move.
See how your demand generation program performs across the five drivers that influence qualified pipeline.
Your results are ready
Tell us where to send them. You will also get the performance guide and a complimentary strategy session.